Looks will matter—Write in a format people can read

You can have the best ideas in the world. You can be the most profound person. You can have the secret to a happy life.

If you don't know how to present these, however, you aren't likely to get your message out.

If your website is full of broken images, people aren't going to stick around. If your fonts are hard to read, no one's going to power through. If your words are printed on a neon green background that hurts the eyes, no one is going to notice what's written on it.

Substance is important, but looks could decide if people stick around to read your content. So, spend time on your container or get the help you need to create a visual that people will be able to work with.

Don't worry about them

Some people are using AI to help write their novels. Some people have novels that are full of typos. Some people are writing books that are clear copies of something you've read before.

Not your problem.

This can annoy you. This can bother you. This can make you roll your eyes.

That's fine, but it shouldn't impact your writing. It shouldn't distract you from getting words on the screen. It shouldn't discourage you from moving forward.

Have your anger. Discuss it with your friends. Write your blog about it.

But don't let it disturb your writing. Don't let their wrong impact your right write.

Don't give up on the done

Sometimes, you read something that seems a little too similar to what you're writing. You read something that seems to copy what you were putting together.

You read something that completely depresses you because you were sure that this was your original creation.

Deep breath. Moment of calm.

Okay. So your idea is out there. But that doesn't mean your story is out there.

There's a chance that you have more to say. You might have a different perspective. You might have a different message. You might have something different to say.

You might find something similar to what you're writing, but that doesn't mean you have to give up on your piece. Just make sure that your piece has your own flavour to it.

Worthy goals

People go after stupid things all the time.

They're blinded by love or the shiny or an idea they fixed in their minds years before they understood what they would really need in life.

So, it isn't impossible that your characters are going to want something that isn't worthy of their attention.

If you want to satisfy your readers, however, give your protagonist an achievement that is worthy of them. Even if they want the wrong thing, make sure that they attain the right one and that everyone can appreciate their success (should success be right for your character).

Whatever your character wants, give them what you need to satisfy your story when the end comes.

Be ready to change it all

You can plan your story out in minute detail. You can know exactly where you're going. You can have it all figured out.

But remain ready to change some key parts of your stories at the drop of the hat.

Maybe you'll realize that you didn’t drop a clue early enough in your writing. Maybe you need a character to be evil so your protagonist can feel alone later in the novel. Maybe you picked the wrong season for your setting as you later need an ice-skating scene.

You can be the best planner, but spontaneity will eventually get the better of you and impact your story. Be ready to go back and take care of loose ends.

Don't get attached just yet and remain ready to make a change for the better whenever necessary.

How memory works

The human mind is complex and not fully understood. Which, when you think about it, makes it perfect for a plot device.

Who says that you can't suddenly forget or remember something? Who says you can't only remember certain things, like fighting skills, while forgetting the rest of your identity? Who knows if you can suddenly remember an alien abduction after you were sure that you were just sleepwalking at night?

Playing tricks on your characters' memories can be a great way to move your plot forward, but it isn't always realistic (or new). Take a good look at the ways memories are informing your narrative and see if it's the right way to use this well-known trope.

If you're going to be social, be social right

Social media is very accessible. Possibly too accessible.

Kids are using social media before they learn to drive and they're often doing it better than adults.

Despite this, you don't want to underestimate the difference between using social media and using social media professionally.

If you want to be considered a professional, if you want to look official, if you want to have a social media presence that you won't be embarrassed by in a few years, learn about social media. Learn how to do it smartly. Learn how to do it so it reaches your audience.

If you're going to use social media, learn to do it right. There are so many resources out there. Find the one that speaks to you, and then create a social media presence that gets you noticed in the best way.